GAIN Performance - Creative Strategist
This is Gain Ltd
- Barcelona
- Permanente
- Tiempo completo
Location: Spain
Hybrid/Remote: Hybrid - Based in BarcelonaWhat you’ll be doing:This role is for a Creative Strategist who will support our paid media clients by driving performance-focused creative direction. You’ll be responsible for identifying winning ad concepts, analyzing creative performance data, and turning insights into actionable briefs and feedback. You’ll work closely with UGC creators, designers, and editors to bring creative ideas to life—ensuring assets are optimized for each platform and aligned with performance goals.We are looking for someone who is process driven, meticulous, and has a passion for driving great results. You must be a good team player, able to take direction and able to prioritise a busy workload.Key ResponsibilitiesCreative Strategy & Insight
- Analyze paid media performance to identify creative trends, winning ads, and areas for improvement
- Conduct research to support concept ideation and ensure cultural and brand relevance always with performance in mind
- Translate insights into clear, actionable briefs for design, UGC, and editing teams
- Maintain a feedback loop on asset performance to inform future iterations
- Collaborate with UGC creators, designers, and video editors to bring creative concepts to life
- Review and QA creative assets to ensure they are on-brand, error-free, and performance-optimized
- Adapt creative for different platforms and placements as needed
- Maintain professional, friendly, and transparent communication with clients—we act as an extension of their team, with a clear focus on helping them grow through honest, insight-led creative strategy
- Work alongside paid media teams to support the Client Lead in shaping creative strategies that align with overall client objectives
- Collaborate closely with the Creative Strategy team, Head of Creative, Creative Director, and designers with a positive, solutions-focused, and team-oriented mindset
- Approach collaboration with openness to feedback—contractors are treated as an integral part of the team, and in turn, your feedback and input are valued and encouraged
- 2+ years in creative strategy or performance marketing
- Strong working knowledge of Meta Ads Manager and paid media creative performance metrics
- Proven experience writing creative briefs and turning performance insights into clear next steps
- Familiarity with platform-specific ad formats and best practices (Meta, TikTok, YouTube)
- Excellent communication skills—able to clearly articulate ideas, direction, and feedback
- Experience working with or managing UGC creators and creative freelancers is a plus
DISCLAIMER: We never request any form of payment or fees from candidates at any stage of the recruitment process. If you are contacted by anyone claiming to represent our company and asking for money or personal financial details, please report it immediately to . All genuine communications will come from .