
Trade Marketing (H-M-D) - FMCG - Home office
- España
- 50.000-60.000 € al año
- Permanente
- Tiempo completo
- Ensure consistent deployment and execution of EMEA marketing campaigns & initiatives.
- Deploy local campaigns in line with EMEA Marketing guidelines.
- Contribute to improving the effectiveness of all the Sales Funnel steps, in order to generate qualified leads.
- Enable and equip the sales team to practice consultative selling to become a preferred partner to our customers.
- In cooperation with the Marketing Manager and Country Sales Manager, build and implement PULL & PUSH trade marketing plans and activation in IBERIA
- Contribute to the long-term Route to Market strategy and develop the initiatives in the focus segments.
- Ensure the aligned timing of launches and campaigns with customers and the sales team.
- Support the marketing team and the Country Sales Manager in developing the country's Annual Operating Plan.
- Identify areas of opportunity to further improve customer engagement in the channel across regions.
- Stay current on market trends, industry standards and competitor activities.
- At least a bachelor's degree with a specialization in Marketing, Marketing Communication or Category Management.
- 3-5 years of marketing experience within the Foodservice sector in the country. FMCG is a plus.
- Understanding of the channels and customers.
- Comfortable in handling matrix organizations, with strong negotiating skills.
- Fluency in English & Spanish, knowledge of Portuguese language is beneficial.
- Strong communication skills.
- Open to travel within the country and to the Netherlands; flexibility is essential.